While customer feedback is crucial to your startup, it’s also something most founders have a love/hate relationship with. How do you decide if feedback is valuable or not? How do you keep complaints from dragging you down? Where do you draw the line on letting feedback steer your company?
"There is a huge amount of pressure as a founder to never show weakness and to be the cheerleader in all internal and external situations. The world can be falling down around you—and most of the time when you’re running a company, it is—and you have to be the strong, confident, and optimistic. Failing is terrifying, and so is looking stupid."
Laura Roeder's success with Edgar has been crazy to watch. The things her team has done to encourage growth (like reducing friction by using an "Invite" button instead of "Sign Up") are definitely worth testing in your own product.
"It took us six years to launch a free plan at Wistia. We had early customers who started off paying $50 a month, and were eventually paying more than $1,000 a month. That proved to us that once we got people to sign up, they'd be hooked. By the time we released the free plan, we felt really confident that it was the right choice."
Kyle Fox gives some quick, actionable tips on how to manage products. They're a great foundation for you becoming better at managing your team and your product, even if you wouldn't call yourself a "product manager."
It's easy to just throw everything you think of on your "product roadmap", but the most productive and meaningful roadmaps are protected and carefully curated.